Email marketing agency in Germany
Your brand sells in Germany. Make the next order easier to earn.
German-language campaigns and flows for established international brands. T&S helps professionalise the email channel around the German customers and orders you already have.
Attributed email revenue share across 2 periods of 181 days.
See the dashboard case450+brands supported by T&S
E-commerceEstablished online stores
German + EnglishLocal delivery, clear communication
For established e-commerce teams
You have tested Germany. Now you need a proper operating plan.
Your store is live, products are available and German customers have started buying. The next challenge is to turn early activity into a channel that is planned, maintained and connected to your actual business. That is the starting point for this service.
We work from the existing account, customer base and campaign history. The discussion covers what already works, which customer moments are missing and where your internal team lacks capacity. Product-market fit and operational readiness remain part of your business foundation; the email programme builds on them.
What we work on
What a German email marketing partner should connect.
| Workstream | Practical output | Your team contributes |
|---|---|---|
| German copy and design | Campaigns and flow content adapted to the local buying journey. | Brand guidance, product knowledge and approvals. |
| Customer journeys | Prioritised welcome, cart, post-purchase and reactivation work. | Current operations and relevant customer questions. |
| Market data | Useful German-market segments and a clear view of the store setup. | Technical ownership and reliable market information. |
| Ongoing delivery | An agreed planning, review and reporting rhythm. | A decision-maker and predictable feedback. |
Beyond a translated newsletter
Localisation includes the whole path after the click.
The subject line, preview text and product story need to work in German. The destination also matters: the right product, market URL, price presentation and delivery information should match the message. A translated campaign pointing to the wrong store experience creates unnecessary friction.
We agree on the German tone of voice, terminology and approval process with your team. Product and policy statements use your approved information. Campaigns can be briefed and discussed in English while the customer-facing work is prepared in German.
What this means for your team
Klaviyo, Brevo or a stronger process in your current setup.
Klaviyo and Brevo are our main platforms for ongoing work. If you already use Mailchimp, Shopify Messaging or another platform, we first clarify the requirements and the actual work needed. A migration is considered against the option of improving what is already running.
The right scope may be a defined setup project, an account review, new lifecycle flows or ongoing campaign delivery. We agree on the responsibilities before work begins. Explore German-speaking Klaviyo support or German-speaking Brevo support.
What this means for your team
A starting point for international teams.
We support a practical working relationship between a brand team abroad and the German customer-facing channel. The same core brand can have different local questions, product availability and content priorities. Those differences need a shared brief and a clear owner.
The market guides below cover specific operating questions for UK brands, Dutch brands, Nordic brands and US brands. Book a call to discuss the current stage of your German business and the next scope of work.
How we work
A German retention partner your existing team can work with.
1. Start with the current business. We discuss your German orders, customer base, email platform and internal team. Bring the work you have already done: a live account and real customer questions make the discussion more useful than a blank launch plan.
2. Agree on priorities and ownership. We define which improvements matter first, who supplies product information and who approves messages. T&S can take on the agreed campaign, copy, design and automation work while your team keeps control of products, offers and operations.
3. Review commercial performance. We distinguish campaigns from automated flows, look at attributed revenue alongside repeat purchases and list health, and turn the findings into the next work cycle. The scope and reporting cadence are agreed before work starts.
Before we talk
Questions worth answering.
Who is this service designed for?
Can our team communicate in English?
Do you have to replace our existing email platform?
Is a Germany launch from zero the main focus?
Your next step
Book a call about your German email channel.
You already have a functioning business and have started selling in Germany. Let us discuss how to professionalise the German email channel around your existing customers and orders.
Tell us your store platform, email tool and current German-market activity. We will use the call to understand the fit and agree on a sensible next step.
Choose a suitable time below.
Open booking calendarRelevant next questions
Stay with your email marketing plan.
For international teams
Explore the German-market plan for your business.
Technical references, checked 6 November 2026: Klaviyo: language-based content · Klaviyo: Shopify Markets