Email marketing automation for online stores: Basics & tips
Table of Contents Email marketing automation has proven to be a powerful tool for increasing customer loyalty and enabling more efficient processes. By automating email campaigns, online stores can save time while sending personalized content to their target groups. With automated welcome emails, they can make an immediate first impression on new subscribers and build a long-term relationship [...].
How online stores can benefit from TikTok
Table of Contents TikTok is undoubtedly one of the fastest growing social media platforms in the world, with a large user base and a wide variety of influencer types. The platform attracts millions of active users every day. Originally known for sharing short musical videos, the platform has evolved into a major marketing platform for businesses. Social commerce purchases and different target groups make [...]
UGC Platform Comparison: Finding the right UGC creator
Table of Contents Companies have the option of using UGC marketing on social media and other channels. Marketing with user-generated content (UGC) creates a change from traditional advertising and is associated with a high level of trust on the part of users. The reason for the trust: With UGC, users - or rather, professional UGC creators - create the [...]
UGC Creator - what is it?
Table of contents In today's digital world, it is easier than ever to create and publish content. User-generated content (UGC) is playing an increasingly important role. But what is a UGC Creator? UGC creators, also known as "user-generated content creators", are people who create content on various platforms on the internet. This article will provide a detailed [...]
The most important email marketing KPIs explained
Table of Contents Welcome to our article on the most important KPIs in email marketing. In this article, we will explore the most important KPIs (Key Performance Indicators) for email marketing campaigns. Whether you're a business owner, a marketer, or just someone who wants to know how successful their email marketing efforts are, this article is for you! What are KPIs in [...]
What is UGC (User Generated Content)?
Table of Contents In a world where digital platforms dominate our daily lives, user-generated content (UGC) has established itself as a key element of online marketing in recent years. In 2023 in particular, UGC refers primarily to video UGC. These are gaining more and more attention and use on social networks such as Facebook, Instagram and TikTok. But what [...]
Retention Marketing for Online Shops: Customer retention in e-commerce
Table of Contents Almost everyone has certain places that they visit again and again in their everyday lives. Be it the regular pub, the regular café, the favorite supermarket or the movie theater with the comfortable seats: Despite great competition, there seem to be individual arguments for visiting these establishments. Such a place could also become your online store! [...]
New customer acquisition online store - How to constantly win new customers?
As an online store, you are competing with countless other websites that offer similar products and services. With so much competition, it can be difficult to stand out and attract new customers. However, with the right approach, it's entirely possible to grow your customer base and build a successful online business. Let's take a look at some of the best [...]